Cristele Beltran
Web Developer

With over six years in the IT industry, Cristele has developed a strong foundation as a software engineer with a specialization in UI/UX design and full-stack development. Her experience includes leading teams as a Technical Lead, where she guided developers in key technical decisions and ensured seamless collaboration between technical and non-technical teams. Along the way, she has worked on migrating systems to the cloud, modernizing legacy applications, and mentoring junior developers to excel in their roles.

She is passionate about solving complex challenges, particularly optimizing systems for scalability, improving user experiences, and aligning technical solutions with business goals. As a certified UX professional and Agile Practitioner, she brings a balanced approach of creative problem-solving and disciplined execution. She believes the key to impactful technology lies in creating user-centric solutions that adapt to change while driving measurable results.

Her goal is simple: “to deliver work that not only meets expectations but also transforms how users interact with technology.”

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Frequently

Asked Questions

How long does it take to create a brand identity?

The timeframe varies based on the scope and complexity of the project. On average, it takes 4 to 8 weeks to complete a comprehensive brand identity project.

What is brand identity, and how is it different from branding?

Brand identity is the collection of visual and verbal elements that represent your brand, such as the logo, color scheme, and messaging. Branding, on the other hand, is the process of creating and managing a brand identity.

Can I update my existing brand identity instead of creating a new one?

Absolutely. We offer brand refresh services to modernize and refine your existing brand identity while retaining its core elements.